Walker and Sloan are proud to be working with a B2B marketing agency, as they are keen to bring on an experienced B2B Account Director to their Client Services team on a full time basis.
Location: London/Buckinghamshire
Salary: £50k/£55k
Hybrid: 2/3 days in office
The Role:
An Account Director leads and develops client relationships, client strategy and team members to ensure
quality output, efficiency and profitability. They are an experienced people manager with a relentless desire for developing a high-performing team who deliver excellence on brief, on budget and on time. They have excellent communication skills and forensic attention to detail.
Key Responsibilities:
Client Services and advisory
- Build strong, trusted relationships across all client levels, inspiring them through strategic and creative thinking.
- Drive long-term client planning and growth in partnership with the Client Director and wider management team, including the development and activation of account plans.
- Identify opportunities for expansion and growth, and assemble the right agency members to address those opportunities.
- Develop and maintain a deep knowledge of client markets, industries and competitors and operationalise that knowledge across all aspects of your work – internal and external briefings and presentations, briefs and growth engagements.
- Maintain a deep understanding of the Marketbridge solutions and services and be able to clearly articulate the value and relevance to our clients.
- Lead the strategic development of accounts and challenge creative solutions from pitch through delivery and impact.
- Ensure best practice standards are consistently followed across all client work.
- Identify market developments and industry trends to create opportunities for clients and the agency.
- Review all work before client presentation to ensure it is on brief strategically and creatively and meets our exceptionally high standards.
- Proactively participate in strategic planning and commercial performance reviews.
- Maintain and develop extensive knowledge of marketing channels, trends, technologies and tools.
People
- Manage their team to ensure the highest levels of client experience are delivered, considering relationships, capabilities, skills, and team composition.
- Develop and proactively manage personal development plans for direct team members, and oversee those managed by your direct team members.
- Ensure the team is enabled and supported to reach its potential through active learning about the Marketbridge offer, marketing trends, client industries and competitors.
- Embrace and deploy a coaching style to support the Client Director in the creation of a high-performing team.
Financial Management
- Be responsible for the financial performance of your accounts, leading forecasting, budget management, fee negotiation and invoicing processes.
- Proactively manage the expectations of the Client Director to ensure they are informed about the financial performance and opportunities.
Essential Skills and Attributes:
- Extensive B2B marketing agency experience.
- Experience of team management and ability to inspire and mentor.
- Strong organisational and multitasking skills.
- Ability to work independently using own initiative.
- Exceptional attention to detail and accuracy.
- Able to prioritise conflicting responsibilities and manage workloads for self and others.
- Curious, strategic thinker with ability to communicate strategic recommendations succinctly.
- Strong creative judgment and ability to pool resources effectively.
- Strong negotiation skills and ability to maintain margin through effective forecasting.
- Calm under pressure in fast‑paced environments.
- Excellent verbal, written and presentation skills.
- Ability to influence, motivate and enthuse others.
- Strong problem‑solving skills and ability to adapt quickly to change.
- Able to build strong partnerships with clients and internal teams.
Ideal Characteristics:
- Experience working within a fully integrated B2B marketing agency.
- Experience planning and selling Pan‑European marketing communication strategies.
- Experience managing a team.
- Highly experienced at presenting ideas.
- Experience working with technology clients.